Creation of political social media campaigns

Service type

Customer type

Client

Industry

Build, Deliver

Employer

Confidential

E-Commerce

Creation of political social media campaigns in cooperation with associations. Public references: VAT campaign, VBER campaign

Challenge

Mobilize public and political support for complex regulatory topics through social media campaigns coordinated with industry associations, while aligning diverse stakeholder messaging.

Approach

Co-created political social media campaign concepts and content with associations; aligned messaging across stakeholders; coordinated campaign execution for maximum reach and impact.

Results

Successfully launched and ran campaigns including the VAT and VBER campaigns, generating public and political engagement on key regulatory issues.