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SME feedback mechanism
Service type
Build
Customer type
Employer
Client
Confidential
Industry
E-Commerce
Development of a lean feedback mechanism to obtain and process feedback from European SME, leading to structured feedback from tens of thousands of SME for services improvement
Challenge
Design a scalable, lean mechanism to systematically collect and process feedback from a large, distributed European SME customer base.
Approach
Developed a structured feedback collection and processing mechanism tailored to SME engagement, optimized for scale and ease of response.
Results
Gathered structured feedback from tens of thousands of European SME, providing actionable insights that directly informed services improvement.
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